McDonalds let the internet create and name their own burgers and of course it backfired
Clearly people in marketing learned nothing from Boaty McBoatface or Mister Splashy Pants – New Zealand McDonalds recently had a “Create Your Taste” promotion that let you design and name your own burger. What could go wrong?
Well, the entries ranged from weird and silly to really offensive and silly – sadly the site has been hastily shut down, but thanks to the internet some of these rude burgers will live on forever…
